Go EO will be at the Finance, Accounting & Bookkeeping Show on 11-12 March 2026. Visit us at stand P30.

Go EO are a firm of Chartered Tax Advisers with legal support built into our process. We handle the full EOT transaction. No separate law firm needed, no inflated costs, no unnecessary complexity.

Chris Maslin founded Go EO, after selling his own accountancy firm to an Employee Ownership Trust. That experience gave him something most EOT advisers don't have: a founder's perspective on what it actually feels like to hand over your business.

We’re a small, hands-on team that works efficiently to make sure your transaction is straightforward and speedy.

Meet the team

The credentials behind the advice

Go EO brings together all the expertise needed to deal with the different elements of the EOT transaction. The combination of tax expertise, legal understanding and hands-on EOT experience means we can seamlessly guide you through the transaction process.

Chartered Institute of Taxation
EOA advisor

What our clients say about us

  • Google
    His advice and support has been simply indispensable.
    David Perkins
  • Google
    If you are considering the EOT route for your business and need assistance, I recommend Go EO without hesitation or qualification.
    Chris Lawrenson
  • Google
    Chris was very efficient, professional, patient and took the time to carefully explain any queries that I raised and went to great lengths to ensure all points were understood.
    Alister Walters
  • Google
    Experts in the EOT field. Highly recommended.
    Bill Whitfield
  • Google
    Chris and the team are absolutely fantastic. They made the process of making my company an EOT incredibly easy.
    Tom Farmery
  • Google
    I would recommend Go EO as a cost effective way to sell your company into Employee Ownership.
    Mike Frizzell
  • Google
    What could have been a long, costly process was in fact a very simple and stress free experience.
    Nicki Matthews
  • Google
    The process has been quick and frustration-free, and Go EO's fees are highly competitive.
    Kingfisher Funerals
  • Google
    Chris and Laura transformed the whole EOT transition process from the complex, prohibitively costly experience that some solicitors described, to the smooth, straightforward process that the government website says it should be.
    John Michell
  • Google
    Great work from Chris and Laura. Very professional and helped us achieve our goal of transitioning to an EOT.
    George Burr
  • Google
    Chris is incredibly knowledgeable, conscientious and helpful when it comes to advising on employee ownership projects.
    Oliver Twentyman
  • Google
    Extremely pleased with the process and outcome. Chris was hugely supportive and instrumental in getting us over the line.
    Alan Sanders
Read our TrustPilot reviews

Who we help

We work with businesses of all shapes and sizes across the UK, from marketing agencies to funeral directors, care providers to finance specialists. Read our case studies to find out how founders and advisers work with Go EO to make employee ownership happen.

Go EO in the press

AccountingWeb caught up with Maslins (the accountancy firm Chris sold to an EOT in 2021) four years after sale to see how things were going.

Many of our clients’ EOT stories feature in the press.

Go EO out and about

We don't just talk about employee ownership online. We're out in the real world, speaking at events, meeting advisers and founders, and staying connected to the EO community.

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